Black Honey Almost Lipstick
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Black Honey Almost Lipstick

Here is the story behind Clinique cult classics. We highlight the innovation and benefits behind the product.

It may look dark and moody in the tube, but on your lips, it’s sheer bliss. Created to look incredible on everyone, here’s why Black Honey was a game changer when it launched, and why it continues to be our #1 selling lipstick.

Launched: 1971

Beauty breakthrough:

In an era when everyone had disco fever and loved bright colours and flashy fashion, Clinique introduced Black Honey—a deep, dark raisin colour that surprised and delighted anyone who dared to try it. Why? Well, it appears to be a goth-like dark stain, but the second you slick it on your lips, it transforms into a sheer veil that makes everyone’s lips look amazing. That’s because Black Honey is a perfectly calibrated blend of blue, red and yellow pigments in a creamy, balmy base (not quite a lipstick, but more than a sheer gloss), that melts into your lips and bumps up their colour—it’s truly the best version of what you already have, and it works for every skin tone. “Editors, celebrities, and everyone loved—and still loves!—Black Honey because it’s flattering on everyone. It’s magical. It makes your teeth look whiter, it makes your lips look gorgeous, and it’s very forgiving—you don’t even need a mirror when you put it on. It’s functional, yet so desirable,” says Janet Pardo, Senior Vice President Product Development.

From gooey gloss to Almost Lipstick

Black Honey was first launched in a gloss pot. In fact, Clinique founder Carol Phillips named it Black Honey because the texture of the gloss looked like a yummy, gooey pot of honey. Yes, that was the ‘70s. Black Honey had a second breakthrough moment in 1989, when it debuted as what it is now: Almost Lipstick in Black Honey. At the time, women were juggling careers, family, and chasing their dreams more than ever; convenience was key. And the makeup trend was full-coverage, intense colour. Enter a new alternative—and a solution. Almost Lipstick put flawless Black Honey colour in a sleek, chic tube that could fit in any bag and be applied in a flash. A cross between gloss and lipstick, Almost Lipstick feels incredible to wear, has shine but isn’t sticky, and gives lips that just-ate-a-plum look while being easy to wash off.

Black Honey is often referred to as the makeup equivalent of a chic, black turtleneck; there’s no guesswork involved, just easy confidence. And because it looks great—and different—on everyone, it’s the secret beauty weapon that people are genuinely happy to tell their friends about. Decades after it first hit makeup counters, there still isn’t a lip shade around that can hold a candle to this your-lips-but-better colour. We also love how this review sums up why it’s a cult classic.

Rave review:

“I don't wear much lipstick, but I've been through about four tubes of this since I started wearing it. I like that it's not super-glossy, can be mixed with liner for a more dramatic look, and isn't impossible to get off.” - PopSugar Review by Breesays

Must-know application tip:

Put it on. It’s that easy.

Cool fact:

Seven tubes of Almost Lipstick in Black Honey is sold every minute. (The word is that people keep one in every bag.)

Meet the family:

Black Honey isn't just for your lips anymore. This flatters-everyone shade is also in Clinique Pop Plush™ Creamy Lip Gloss, and Cheek Pop. Plus: keep your eyes open for special limited edition Black Honey treats throughout the year.

How to wear Black Honey: a simple 4-step look

Black Honey isn't just for lips — the whole family of Black Honey shades can take you from eyes to cheeks to lips in four easy steps.

Step 1: Eyes. This Black Honey palette does it all, day to night, natural to smoky. The deep berry shade of Black Honey is accompanied by seven other shades that flatter on all skin tones.

Step 2: Cheeks. To get that just-pinched look, swirl Cheek Pop in Black Honey over the apples of your cheeks. Gently blend colour up your cheekbone toward your temple, building to your desired brightness.

Step 3: Lips. You can choose our Black Honey Almost Lipstick for a light wash of colour, or Clinique Pop Plush™ Creamy Lip Gloss in Black Honey Pop for an ultra-cushiony, super buttery gloss that hugs lips with plush shine and all-day hydration.

Step 4: Lashes. High Impact Zero Gravity may not carry the Black Honey tint, but it's the perfect finishing touch — instantly lifting, curling and lengthening lashes with a weightless gel formula.

Words: Alix Light Perez | Photos from top to bottom: erin & erica, Jon Paterson, Matthew Chaves